Mission & Values

Get on board the Aspira Express

We seek to become Thailand & Indochina’s premier provider of quality value accommodations within the next 5 years. We are Fresh, Easy, Smart, Real & NOW!

The  Vision

Creating superb style, offering exceptional value.

Our brands are a visionary concept in hotel service and designed to match our clients budget. Each brand offers innovative, multi-functional and dynamic spaces for the corporate business and leisure travelers of today.

The Locations

Planting seeds in all the right places

Location is key and accordingly, many facts are assessed in finding the best site for our brands. In line with our streamlined ethos, we search key gateway cities for second-tier sites (and second-tier cities for the best sites) which allows us to offer great value while ensuring each properly is supremely accessible to either major business or entertainment centers.

The  Difference

Unique Touches to perk you up

• Purpose-built, streamlined and efficient design

• Contemporary rooms with ergonomic work stations.

• Free freshly brewed coffee in the lobby throughout

• Smooth check-in and check-out

• Room service provided by Food BY Phone